1250 PROJECTS
GROW YOUR CULTURAL AUDIENCE
AWARD-WINNING CAMPAIGNS
AGL
As Australia’s oldest and largest energy company, AGL hoped to gain a strategic understanding of the cultural diversity of its database.
STUDY GOLD COAST
In an effort to market the Gold Coast as Australia’s favourite classroom, Study Gold Coast wanted to influence the consideration of potential international students in the most effective way.
REAL MADRID – World of Football
Exhibition showcasing a new state-of-the-art interactive footbal experience. We worked for engaging 13 multicultural communities, through 63 media outlets & key influencers and 434 football clubs
COMMONWEALTH BANK
Commonwealth Bank of Australia asked us to create culturally relevant and engaging ads in Mandarin, Cantonese, Hindi, Punjabi and Tamil, by interviewing 450 Chinese and Indian Australians.
TOURISM & EVENTS QUEENSLAND
With ticket sales for the BWF Sudirman Cup Badminton Tournament well below target, our challenge was to engage participating Asian communities outside of mainstream marketing.
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